Retailer Crutchfield is now offering its online customers a unique way to purchase electronics online -- secure payment with cash using eBillme, the alternative payment option which brings online banking to the eCommerce checkout.
According to eBillme, when shoppers choose the option at checkout, their order is confirmed with an eBill sent to their email address. Consumers simply pay the eBill through their online checking or savings account -- the same way they pay utilities, loans, insurance and other bills. The transaction occurs securely, bank to bank, with no personal or financial information required or transmitted over the Internet.
Because shoppers pay directly from their online bank account, they don't release any financial information online. This helps consumers manage their spending and debt, while better safeguarding themselves from identity theft and fraud risks. Provided at no cost to shoppers and retailers, the Buyer Protection features have the same or a better level of protection than premium credit cards. Protection features include a return guarantee, price guarantee, in-transit protection and fraud protection.
The increase in average order values on eBillme transactions prove that customers have found the ability to securely pay cash for purchases to be a very appealing option, the company said in a release today. The return on investment following the integration of eBillme was faster than Crutchfield had expected.
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Posted by: AnaHumphrey | March 12, 2010 at 10:52 AM