HP is bolstering its technical support capabilities for consumer products, a move to streamline customer service and entice new customers with promises of faster, more effective help with the HP technology products in their homes.
According to HP, "[c]ustomer service agents from Missouri to Moscow are now equipped with state-of-the art tools to help customers quickly return to their tasks, whether printing photos or connecting online with friends."
HP's investment is focused in three areas -- new customer support infrastructure, serving customers in 132 counties and 31 languages; eight new call centers, including ones in Alabama, Missouri and Oregon and five others around the world; and support agent training pilot program and expanded availability of key technology tools.
"One of the most powerful ways to attract customers is by delivering superior tech support," says Rob Enderle, Principal Analyst, The Enderle Group. "HP's focus and the recent investment in tech support should make HP consumers very pleased, and competitors very concerned."
For more information, visit www.hp.com.
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